I made a short post about this brand yesterday, probably one of the better concepts to come out in a long while. It's time for this whole market to tighten up, throw on a crisp pair of slacks and button ups, even a tie. This is a synapse of what Fresh & Proper is all about. It's what we've been preaching for the last two years. Hiroshi is always ahead of his time - and I am starting to think so are we. Look for Fre$h & Proper - spring 09'. And the key logo is mine!!! Ask around if you didn't already know! Check the interview out here..
Uniform Experiment
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